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Adobe Digital Marketing Blog | Advanced Campaign Targeting Now for Main Street
See on Scoop.it – Corporate Challenge of Big Data As in all social media marketing, deep targeting capabilities using social graph data is what makes the channel so attractive to marketers....
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Big Data Development Challenges: Talent, Cost, Time
See on Scoop.it – Corporate Challenge of Big Data Given the unstructured nature of much of this information–which may include posts on social media sites, audio and video files, logs, and clickstream...
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Adobe Digital Marketing Blog | Forecasting: Adding Value to Web Analytics Part 2
See on Scoop.it – Corporate Challenge of Big Data Time-series forecasting models will not only allow us to view expected outcomes, but the models provide an upper and lower confidence bound. If...
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How HubSpot’s New Social Inbox Supercharges Social Media Monitoring
See on hoimoonmarketing.com Social Inbox brings together the power of your social and email channels. Using Social Inbox to Enhance Your Events Participation Here’s an example of how you can use Social...
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Big Data Revolution
See on www.morganmckinley.co.uk Many years ago Gil Scott Heron recorded a track “The Revolution will not be televised”. Over 40 years later with 24 hour news channels and social media it is difficult...
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Big data to become ‘just data’ by 2016 – CXOtoday.com
See on Scoop.it – Corporate Challenge of Big Data [T]he bottom line is that not all of this information requires a big data approach. And the new “big data way’ is not going to replace all other forms...
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Here I am! More smartphone users share geo-location data: survey
See on Scoop.it – Corporate Challenge of Big Data Growing number (about 30 per cent) of smartphone users add geo-location features to their social media updates See on www.theglobeandmail.com
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Casino Industry and Social Media | Social Media Today
See on Scoop.it – Corporate Challenge of Big Data Casinos use Facebook for fan engagement through contests and promos. These efforts not only help increase fan interactions, but also drive users to...
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How to “Glocalise” Your Social Media Presence for a European Market
Top Applications for Tweeting – Feb 2009 (Photo credit: HubSpot) See on Scoop.it – Corporate Challenge of Big Data We all want to reach a larger audience while stillmaintaining a connection and...
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20 mind-blowing social media statistics: three years later
See on Scoop.it – Corporate Challenge of Big Data 1. Twitter had 75m user accounts… …of which only around 15m were active users on a regular basis. Now: Twitter has 883m user accounts and 232m...
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